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Viral TikTok Cinnamon Rolls with Heavy Cream Soak (Using Store-Bought Dough)

Close-up of a soft, fluffy cinnamon roll with heavy cream glaze, showing a bite taken out.

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Use this simple hack to transform refrigerated cinnamon rolls into bakery-style, ultra-soft, and gooey treats by soaking them in heavy cream before baking.

Ingredients

Scale
  • 1 can (12.4 oz) refrigerated cinnamon rolls (8 rolls)
  • 1 cup heavy cream
  • 1/2 cup packed light brown sugar
  • 1 teaspoon ground cinnamon
  • 1/4 cup (1/2 stick) unsalted butter, melted
  • Cream cheese frosting (from the can or homemade)

Instructions

  1. Preheat your oven to 350°F (175°C). Lightly grease a 9×13 inch baking dish.
  2. Arrange the refrigerated cinnamon rolls in a single layer inside the prepared baking dish. Do not separate them; keep them touching.
  3. In a small bowl, whisk together the heavy cream, brown sugar, and ground cinnamon until the sugar begins to dissolve.
  4. Pour the heavy cream mixture evenly over the unbaked cinnamon rolls.
  5. Drizzle the melted butter over the top of the rolls and cream mixture.
  6. Bake for 25 to 30 minutes, or until the rolls are golden brown and cooked through. The cream mixture will bubble and create a rich sauce.
  7. Remove the dish from the oven and let the rolls cool for about 5 to 10 minutes.
  8. Spread the included cream cheese frosting over the warm rolls before serving.

Notes

  • Pouring the heavy cream around the rolls, rather than directly over the tops, helps prevent the cinnamon swirl from washing off.
  • For caramelized edges, ensure the rolls are touching in the pan; the cream pools slightly around the edges during baking.
  • This method works well for overnight preparation; cover the dish and refrigerate for up to 12 hours before baking (add 5 minutes to the bake time if baking straight from the fridge).

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